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About Us

Focus Brands is a market leader in design, sourcing, distribution and promotion for sports fashion and lifestyle brands. We specialise in clothing, footwear and accessories, building and nurturing leading consumer brands in both the UK and around the world. Our vision is to be the go-to business for brands looking to maximise their potential in a dynamic and ever-changing market.

We’re specialists in cutting-edge products and authentic brand identities, led by a talented team of industry professionals with decades of experience in design, marketing, licensing and distribution. We deal with complex global licensing, subsidiaries and distributor networks, but also the fundamentals like compelling ranges and marketing campaigns, driven by an in-depth understanding of consumer and lifestyle trends.

Our talented designers, based in our Huddersfield offices, bring ideas to life, translating the needs of our customers into original apparel that creates a buzz in some of the biggest high street retailers in the world.

The marketing team at Focus Brands looks after every element of the marketing mix, including social media, PR, advertising, sponsorships, photography and graphic design, ensuring we can deliver strong and consistent brand presence. Whether they’re creating assets for our website, designing out-of-home advertising campaigns or supporting the promotional needs of our international partners, the Focus marketing team is a brilliant group of talented and experienced individuals who understand the unique needs of the fashion and lifestyle industry.


At Focus Brands, the health, safety and wellbeing of every employee is our priority.

We will continue to take practical steps, using  all recommended measures, to ensure the welfare of our employees and those who may visit our sites and come in contact with our employees, such as contractors, suppliers and customers.

We would like to express our thanks to our employees, and to all the key workers across the country, who are making such an enormous contribution in these uncertain times.

Brand Hub
6 Alexandra Road West
+ 44 (0) 1484 466800

Brand House
Ashley Road
St Albans
+ 44 (0) 1727 883555


26 Eastcastle Street
London W1W 8DQ

6 Alexandra Road West
Huddersfield HD3 4EX

Company House
Frankfurter Ring 193a
80807 München

Wilhelmstr. 118
10963 Berlin

Danzigerkade 9A
1013 AP Amsterdam
The Netherlands